Chargers Schedule Release Anime

[Xenos]

Velo does not understand marketing 101. They don’t need to market to TPB members, they don’t even need to make announcements for us. TPB members will to go their facility, peer thru the windows with their camcorder, and post Charger bootleg info. They will hack into the NFL servers and suck out the schedule before its published. TPB members need no marketing.

They are marketing to the rest of the 12 million LA county residents that are either not tuned in to the Chargers or not tuned in to football at all. Posting a football centric collateral is not going to maximize new attention. There well could be more anime fans in LA that we realize. I’m not an anime fan. But my son and his friends sure are. If you don’t get anime, you won’t get this video. I myself don’t get it on a personal level.

And its not like they decided “should we win or should we post anime? Fuck winning, lets make a “cartoon”. I think they want to do both. They have not been good at winning, no doubt. That doesnt mean they don’t want to and aren’t trying to.

I mean if Staley and Telesco were busy making an anime video, instead of what they’ve been doing this offseason so far, then I can understand the anger. But the video is what the team pays non football operational people to create.

[Xenos]

This has absolutely nothing to do with what we are talking about - which I'm sure you are aware - and it's not worth my time to try to explain it to you.

The Rams' organization knows that all the videos in the world are not going to grow a fan base in Los Angeles. Only winning will do that.

Again, the only thing that matters in the NFL is winning. I don't understand why it's a hard concept to understand. The Chargers will remain an outcast in the LA sports scene unless/until they win. Their home games will continue to be dominated by fans of the visiting team unless/until they win. No amount of marketing or animated videos is going to create a single new Chargers fan unless/until they win. It's really quite simple.

Again, my position on this entire absurd issue is that I wish the Chargers would create buzz on the field rather than have to resort to producing silly animated videos to get noticed. I believe the Chargers' organization is desperate to get noticed after losing the "fight for LA," to the Rams, who just won the Super Bowl. That's why they're putting so much effort into marketing/making animated videos. Like I've said over and over, it just reinforces the Chargers' losing culture IMO.

I am hoping Staley can instill a new culture in the Chargers' organization - a winning culture. I was really down on Staley after the Chargers failed to make the playoffs, I had my reasons - valid reasons. I think he made some mistakes that possibly cost the Chargers a playoff spot. But it's also obvious he didn't have a lot to work with defensively. I think Staley greatly influenced this draft, more than any Chargers' head coach has in recent memory. Now I look forward to seeing what Staley does with this team in 2022. I am pretty optimistic.

This is going to be my last comment on this thread. But I will just reiterate my position: The Chargers are a 2nd rate franchise that is a pariah in its own home market. The only thing that will change that is winning, because winning is the only thing that matters.

Either winning is the only thing or it’s not. And if it’s the only thing that matters, then why do winning teams like the Rams care so much about putting out silly marketing videos? Videos that probably took more effort than an anime one.

All you’ve done in this thread is show a complete lack of understanding of the importance of winning on the field and off it. You need a good social media and marketing team to draw in new fans from different demographics. Obviously, you need to win on the field to maintain your fan base otherwise you’ll lose them if you don’t. It’s why winning is the most important. But saying it’s the only thing that matters is completely naive.

I originally became a Bolts fan in 1994 because of the marketing and because I loved their uniforms. It was hard to be a fan during those losing years and I could have jumped ship but still foolishly hung on until they started winning again. It was hard when they left SD but I got over it because the brand was still the same. The day this team completely changes into a different team ie. name and brand, is probably the day I stop being a fan.

So no, I completely reject your old school and baseless argument that winning is the only thing that matters. And I also reject your criticism of the social media video because you’re completely and absolutely wrong!

[wu-dai clan]

But anime is really cool and stuff...

[dmac_bolt]

The problem is that Velo is confusing two separate things. No one is disputing that winning on the field is important. What people like myself is saying that there’s nothing wrong with marketing as well because it helps bring in new fans, which is also important. Velo can’t seem to understand that for some reason.

Velo does not understand marketing 101. They don’t need to market to TPB members, they don’t even need to make announcements for us. TPB members will to go their facility, peer thru the windows with their camcorder, and post Charger bootleg info. They will hack into the NFL servers and suck out the schedule before its published. TPB members need no marketing.

They are marketing to the rest of the 12 million LA county residents that are either not tuned in to the Chargers or not tuned in to football at all. Posting a football centric collateral is not going to maximize new attention. There well could be more anime fans in LA that we realize. I’m not an anime fan. But my son and his friends sure are. If you don’t get anime, you won’t get this video. I myself don’t get it on a personal level.

And its not like they decided “should we win or should we post anime? Fuck winning, lets make a “cartoon”. I think they want to do both. They have not been good at winning, no doubt. That doesnt mean they don’t want to and aren’t trying to.

[Velo]

Winning is the most important thing. But it’s not the only thing needed to grow and sustain a fan base. If it was the only thing, the Rams wouldn’t still be struggling with opposing fans invading their stadium. The NFL is the most popular sport in America and yet, despite the recent two SB visits and a ring, the Rams are still way below the Dodgers, Lakers, USC, etc. If winning was the only thing, why are the Rams wasting time making a Top Gun commercial?

This has absolutely nothing to do with what we are talking about - which I'm sure you are aware - and it's not worth my time to try to explain it to you.

The Rams' organization knows that all the videos in the world are not going to grow a fan base in Los Angeles. Only winning will do that.

Again, the only thing that matters in the NFL is winning. I don't understand why it's a hard concept to understand. The Chargers will remain an outcast in the LA sports scene unless/until they win. Their home games will continue to be dominated by fans of the visiting team unless/until they win. No amount of marketing or animated videos is going to create a single new Chargers fan unless/until they win. It's really quite simple.

Again, my position on this entire absurd issue is that I wish the Chargers would create buzz on the field rather than have to resort to producing silly animated videos to get noticed. I believe the Chargers' organization is desperate to get noticed after losing the "fight for LA," to the Rams, who just won the Super Bowl. That's why they're putting so much effort into marketing/making animated videos. Like I've said over and over, it just reinforces the Chargers' losing culture IMO.

I am hoping Staley can instill a new culture in the Chargers' organization - a winning culture. I was really down on Staley after the Chargers failed to make the playoffs, I had my reasons - valid reasons. I think he made some mistakes that possibly cost the Chargers a playoff spot. But it's also obvious he didn't have a lot to work with defensively. I think Staley greatly influenced this draft, more than any Chargers' head coach has in recent memory. Now I look forward to seeing what Staley does with this team in 2022. I am pretty optimistic.

This is going to be my last comment on this thread. But I will just reiterate my position: The Chargers are a 2nd rate franchise that is a pariah in its own home market. The only thing that will change that is winning, because winning is the only thing that matters.

[Xenos]

Again, I never said it didn't get some attention, I know it did, and that is why I spoke up about it. Again, I would rather the Chargers create buzz by winning. A football team creating an animated video is the mark of a loser culture IMO. The Chargers were all about "the fight for LA" when they moved here five years ago. They lost that fight. The Rams have been to two Super Bowls, winning one. The Chargers haven't been able to get into the playoffs despite lucking into a generational talent at QB in Herbert. They have to do something go get noticed some how, so they make a video. I don't care who agrees or disagrees with me. I admit I am old school. A lot of these new generation fans don't think winning is important apparently, they more interested in social media and videos and seem to believe that marketing is going to grow a fan base. But in the NFL winning still matters. It's not the most important thing, it's the only thing. And that is what is going to grow the fan base, not videos or any amount of marketing. Winning.

Rams only care about winning. Oh wait….

[Xenos]

Winning is the most important thing. But it’s not the only thing needed to grow and sustain a fan base. If it was the only thing, the Rams wouldn’t still be struggling with opposing fans invading their stadium. The NFL is the most popular sport in America and yet, despite the recent two SB visits and a ring, the Rams are still way below the Dodgers, Lakers, USC, etc. If winning was the only thing, why are the Rams wasting time making a Top Gun commercial?

[Xenos]

Again, I never said it didn't get some attention, I know it did, and that is why I spoke up about it. Again, I would rather the Chargers create buzz by winning. A football team creating an animated video is the mark of a loser culture IMO. The Chargers were all about "the fight for LA" when they moved here five years ago. They lost that fight. The Rams have been to two Super Bowls, winning one. The Chargers haven't been able to get into the playoffs despite lucking into a generational talent at QB in Herbert. They have to do something go get noticed some how, so they make a video. I don't care who agrees or disagrees with me. I admit I am old school. A lot of these new generation fans don't think winning is important apparently, they more interested in social media and videos and seem to believe that marketing is going to grow a fan base. But in the NFL winning still matters. It's not the most important thing, it's the only thing. And that is what is going to grow the fan base, not videos or any amount of marketing. Winning.

Winning isn’t the only thing. This is why people like me are giving you grief. There’s so many different components to running a business like an NFL team. You are being too narrow minded in your thinking. I disagree with you because you’re wrong.

[Xenos]

Gotta admit as negative as it sounds this here sums it up.Win.Period.

The problem is that Velo is confusing two separate things. No one is disputing that winning on the field is important. What people like myself is saying that there’s nothing wrong with marketing as well because it helps bring in new fans, which is also important. Velo can’t seem to understand that for some reason.

[Budsman]

Again, I never said it didn't get some attention, I know it did, and that is why I spoke up about it. Again, I would rather the Chargers create buzz by winning. A football team creating an animated video is the mark of a loser culture IMO. The Chargers were all about "the fight for LA" when they moved here five years ago. They lost that fight. The Rams have been to two Super Bowls, winning one. The Chargers haven't been able to get into the playoffs despite lucking into a generational talent at QB in Herbert. They have to do something go get noticed some how, so they make a video. I don't care who agrees or disagrees with me. I admit I am old school. A lot of these new generation fans don't think winning is important apparently, they more interested in social media and videos and seem to believe that marketing is going to grow a fan base. But in the NFL winning still matters. It's not the most important thing, it's the only thing. And that is what is going to grow the fan base, not videos or any amount of marketing. Winning.

So an anime kid who isn’t much into football but sees this and decides to like the chargers isn’t valuable for the team? Not every football fan is a diehard forum member. If you don’t think the buzz this causes can help create a better home field advantage and even away team advantage for the chargers I don’t know what to tell you. The Chargers pr team did a good job here and actively helped the team on the field. This is a huge win and it created national buzz for the team that will translate to more eyeballs and people who will root for the team. Sure it won’t create die hard fans but it will give the chargers more younger followers.

[Velo]

Gotta admit as negative as it sounds this here sums it up.Win.Period.

Man, I hope Staley can change the culture in the organization. IMO, the Spanos family is too used to losing and that's all they know. Telesco has been GM so long through so many losing seasons he doesn't know how to build a winning culture. Staley is their last best hope IMO.

[Bolt-O]

The Chargers aren't just a "Just Win, Baby" organization, otherwise they would have produced the crap Release Video that the Raiders put out ... just a video that looked like it was created by the Greater Las Vegas Tourism Board.